About the Beauty Industry Survey

 

The Beauty Industry Survey offers unrivalled branding opportunities for your company and products. Sponsorship of the survey lasts from August, when the Survey is distributed in Guild News, for 12 months.

 

This year’s Beauty Industry Survey offers two levels of sponsorship, giving you an even better branding opportunity.

Standard Level Sponsorship – Cost £2,500 + VAT

Ask your own dedicated question

  • Each sponsoring company is entitled to ask its own private survey question in the questionnaire (distributed through Guild News magazine). The answers to this question are confidential to yourself and will not be divulged to any other company.

Full set of Results, worth £395

  • Each sponsoring company receives a printed version of the concise results of the Beauty Industry Survey. This includes a 40-page report of the main findings, and the spreadsheet of responses which enables you to analyse the results in any way that you choose. The report is sold to non -sponsoring companies for £395 + VAT.

Editorial exposure in the UK’s leading trade publication

  • As a sponsor your company will receive preferential PR in Guild News, Tanning World and online at www.BeautyServe.com
  • The prizes that are offered by the sponsoring companies are presented over a four-page feature in the August issue of Guild News. This gives about a third of a page of information about the prizes, and is, in effect, an advertorial feature for the product. This feature will include your full colour logo and product image.
  • The summary results from the Beauty Industry Survey are published in the Beauty Index. As a sponsor, your full colour logo and prize images will be included in this feature.
  • The list of prize winners from the survey is published in the March issue of Guild News. This will also include your full colour logo and prize image.
  • Companies that present the prize winners with their prizes are given full editorial coverage in the appropriate magazine.

Year Round Logo exposure

  • Your company logo will be printed in full colour on the contents page of each issue of Guild News throughout the year.
  • Your company logo will be printed in mono on the mailing bag that Guild News is mailed out in throughout the year, and also on the information card.

All sponsoring companies must offer a prize or prizes to the value of at least £500, the winner of which will be a salon owner and/or therapist who submits a completed Survey by a given deadline. Prize(s) can be products or services such as training.

Premier Level Sponsorship – Cost £4,995 + VAT.

Companies looking for a unique branding opportunity through the Beauty Industry Survey can opt for Premier Level sponsorship. Premier Level Sponsors are guaranteed exclusivity within their market sector.

 

Premier Level Sponsors receive all the benefits of Standard Sponsorship, plus:

 

An 8-page branded feature in one issue of Guild News on your company’s specialist sector of the market . This exclusive feature will include:

  • Industry statistics, taken from the Beauty Industry Survey Results
  • Customer testimonials
  • Company Profile
  • In-depth product feature

All sponsoring companies must offer a prize or prizes to the value of at least £500, the winner of which will be a salon owner and/or therapist who submits a completed Survey by a given deadline. Prize(s) can be products or services such as training.

Sponsors...